iLMAR-hit | home integration technologies

ÿþNike Company then owns its first small retail shop adidas nmd r1 the name of which is Nike town. As for the sponsors of Nike Company; they are mainly the well-known athletes in the entire world, or sports teams. The profits of Nike Company has reached up to $19. 2 billon in 2009. Nike Company gets its profits mainly in America (34%) and the sales of its products in EMEA (Europe, Middle East and Africa) take up 29% in all. As to the first pair of Nike shoes; it is the track running shoe. Among the whole profits in Nike Company, nearly 53. 7% are from the footwear. Nike products cover a large range of sports areas and this makes Nike Company compete against many companies like New Balance, Reebok, Puma, and Adidas. And among all these opponents, Adidas can be considered as the biggest one, with its profits of $13 billion.

The marketing strategy can be seen as a key factor for Nike Company to achieve the big success. Nike is seen as an excellent brand which offers creative and well-designed sports apparel. Owing to the cooperation with major athletes, professional sports teams and college athletic teams, Nike Company wins extreme reputation for its products. Marc Peter, as the president in Nike Company, is also the Chief Executive adidas sneakers Officer (CEO) by managing the company. Philip Knight is recommended as the chairman of the board of directors and Charlie Denson is the president of the Nike Brand. The appointment of directors in Nike Company reveals that there exists certain diversity in terms of leadership despites that there are more men than women but the difference is not so obvious.

Doctors tend to find some hazardous substances, chemical composition and unreasonable design adidas running shoes in some goods to show their concern about human life. But the fact is that only a few sellers do things that doctors do. For most sellers, their concern is only the sales. while in Nike Company, it is not such a situation. Nike Company which is seen as the biggest sports apparel manufacture always attaches great significance to the environment protection in the process of making its products. Nike Air Max shoes, as the symbol of Nike shoes, are chosen by Jordan as his equipments. These shoes are rather flexible, in this way, during the exercise; the wearers would suffer little injury. Like materials in Nike air max, materials in nearly all other types of Nike shoes are also friendly to environment, therefore, nearly all Nike shoes seem to be scientific in the choosing and application of materials.

Then it is the adidas football boots cutting-edge design. This design is applied to the new Nike Shox R4+ and Nike Shox XT shoes, and these shoes were introduced into the market in late 2001. Again, these shoes with this design best satisfy people's needs for better performance. Also this design turns to be a breakthrough of great significance of Nike technology. The Nike Shox VC which is the second generation of the Nike Shox basketball shoes is an innovation of the previous design. And on the forefoot of shoes of the former design, the Nike Shox column technology is applied. In the very beginning, Nike Shox shoes are shoes used in the basketball field, and they are made to meet the requirements of basketball players. They can be also used as running shoes and skateboarding shoes because these shoes can offer protection to the wearers' heels with great cushion which can also keep the rest of their body from being hurt.

Based on the concern to human life, doctors would search for some hazardous substances, chemical composition and unreasonable design in certain goods. But the fact is that only a few sellers do things that doctors do. For most sellers, their concern is only the sales. while in Nike Company, it is not such a situation. Nike Company, being the biggest ones of making sports footwear, always hold the attitude of being friendly to the environment to make their products. Nike Air Max shoes which are worn by Jordan can be regarded as the symbol of Nike shoes and their flexibility is so good that the wearers can be exempt from serious injury. Nike Company applies materials which are friendly to environment in almost all its shoes just like what it has done to Nike air max and this makes its products more scientific.

Thus for NBA players, Nike shoes, rather than other shoes, are their choice. In addition, in Olympic Games, the runners also have Nike shoes on their feet. From this fact, we can get pink adidas such a conclusion, that is, Nike shoes are high-qualified. Nike Company is still not satisfied with itself even though nearly every pair of its shoes from Nike Air to Nike golf shoes enjoy great popularity among those famous players. The releasing of new Nike shoes always shows the improvements of Nike products like Nike Shox shoes which are designed for runners and basketball players. The Nike Shox cushioning system which is released in Sydney in September 2000 can be considered as the best research result of Nike Company which possesses

lots of innovations during its history of sixteen years.